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Planning Holiday Gifts in August: Start Early for Stronger Connections
Jul 20
August is the perfect time to start thinking about holiday gifting. Teams are already mapping out Q4 plans. Client appreciation strategies are taking shape. Managers are considering end-of-year rec...
Continue ReadingOut of Office: The Travel Merch Teams Actually Use
May 4
Teams are traveling again, and that's changing what branded merch works. Organizations are choosing travel-ready products - bags, drinkware, tech accessories, and apparel that support people while ...
Continue ReadingBranded Merch as Meaningful Touchpoints with Your Community
Feb 11
Branded merchandise does more than display a logo. It can build connection, trust, and visibility where it matters most - in your own community. From supporting local schools and nonprofits to equ...
Continue ReadingHow to Turn Branded Merchandise into Smart Marketing Moves
Jan 2
Every product has the power to tell your brand's story. When used strategically, branded merchandise can be more than a giveaway - it becomes a powerful marketing tool that builds visibility, conne...
Continue Reading7 Ideas to Elevate Your Gifting Strategy
Aug 20, 2025
When attention spans are short and inboxes are overflowing, a smart branded gift-giving strategy is one of the most powerful ways to cut through the noise and leave a lasting impression. Whether yo...
Continue ReadingMid-Year Check-In: Keep Your Marketing Strategy on Track
Jul 17, 2025
We are halfway through 2025 and so far, you've crushed it! Your marketing campaigns have made an impact, your branded merch has turned heads, and your target audience is engaged like never before. ...
Continue ReadingBuild Connections on Campus with Branded Merch
Jun 2, 2025
Walk onto any campus from elementary to college and you won't have to look far to find backpacks stamped with school logos, students in matching tees on spirit day, and branded water bottles clutch...
Continue ReadingBrand Faster, Smarter, and Closer to Home with USA-Made Promo Products
Apr 30, 2025
When it comes to representing your organization, every detail matters, including where your branded products are made. Incorporating domestically produced branded merch into your marketing mix is a...
Continue ReadingFrom Mission to Merch: Connecting CSR Efforts to Your Audience
Apr 2, 2025
As consumers increasingly seek to align their purchasing habits with their values, companies are responding by integrating corporate social responsibility (CSR) into their core strategies. In fact,...
Continue ReadingTap Into These Trends to Elevate Your Marketing and Boost Your Business
Mar 2, 2025
Consumer behavior is evolving, and businesses that adapt will see stronger brand engagement and customer loyalty. Our new 2025 Behavioral Trend Report highlights four key shifts shaping purchasing...
Continue ReadingBuilding Brand Pride: Why Every Business Needs a Company Store
Jan 22, 2025
In today's competitive landscape, businesses are constantly looking for innovative ways to strengthen their brand, boost employee engagement, and build customer loyalty. One powerful, often underut...
Continue ReadingWinter Trends: Aligning with Retail & Influencer Buzz
Dec 26, 2024
As the year winds down, brands are gearing up for the winter season-a critical time for making an impact through promotional products. Winter 2024-2025 is shaping up to be all about sustainability,...
Continue ReadingThe Timeless Appeal of Paper Planners and Writing Instruments
Nov 12, 2024
In our fast-paced world, it may seem surprising that the importance of paper planners and stationery items is more relevant than ever. In truth, there's a vibrant, exciting, and contemporary side t...
Continue ReadingCheers to 2025: Inspiration and Ideas for Unforgettable New Year’s Eve Events
Oct 25, 2024
Understanding NYE trends can help them create memorable experiences that resonate with guests. Here's a look at what's trending for events as we head into 2025, and how branded merch can elevate...
Continue ReadingBranded Merch Trends for Fall/Winter 2024
Aug 28, 2024
The promotional products landscape is evolving to meet the shifting demands and preferences of consumers. In fact, the latest trends for fall and winter reflect a growing emphasis on emotional well...
Continue ReadingUnwrap Success: Gift-Giving Trends in 2024
Aug 13, 2024
Ah, the holiday season-a time of twinkling lights, cozy gatherings, and of course, the joy of giving. At Branding Touchpoint, we take gift-giving seriously, so our curated selections are sure to ex...
Continue ReadingPerfect Promos to Match Your Autumn Aesthetic
Jul 25, 2024
When we move into fall, changing seasons bring more than just cooler weather and vibrant foliage. They also signal shifts in consumer preferences that can help guide your branded merch and marketin...
Continue ReadingThe Power of Elevated Packaging
Jun 25, 2024
Unlock the Power of Elevated Packaging In the dynamic landscape of marketing, every detail counts. From the colors you choose to the fonts you select; each element plays a crucial role in shaping ...
Continue ReadingSummer Festival Faves: How Branded Merch Elevates Events
Apr 29, 2024
Summer festivals are the epitome of fun, bringing communities together for unforgettable experiences filled with music, food, and celebration. For your brand, these festivals present a golden oppor...
Continue ReadingA Look Back: New-Age Nostalgia and Its Enduring Appeal
Mar 29, 2024
The world is filled with constant innovation and change, which makes people nostalgic for simpler times and cherished memories. People from all walks of life seek comfort and familiarity in the pro...
Continue ReadingA Deep Dive into 2024 Trends
Mar 18, 2024
Staying ahead of the "trends" curve is not just advantageous, it's essential for businesses to thrive. As we're navigate through 2024, we've seen certain patterns are emerging that are sure to shap...
Continue ReadingEmbrace The Warmth of Peach Fuzz for 2024
Feb 17, 2024
Embrace the Warmth of Peach Hues The Pantone Color Institute originally created the Color of the Year education program 25 years ago to engage color enthusiasts across the globe in conversations a...
Continue ReadingCelebrate Earth Day
Feb 17, 2024
4 Ways to Celebrate Earth Day This April Each year on April 22nd, Earth Day becomes a global celebration of environmental awareness and appreciation. For business and organizations, caring about s...
Continue ReadingCelebrating Employees: A Vital Investment in Your Business
Jan 2, 2024
It's easy to get caught up in the endless tasks and deadlines that keep your company running smoothly. However, in the hustle and bustle of daily operations, it's crucial not to overlook the heartb...
Continue Reading4 Ideas to help you Stand Out in 2024
Dec 11, 2023
Staying relevant and appealing to customers is an ongoing challenge for any organization. Using promotional products is a preferred way to keep your brand at the forefront of customers' minds be...
Continue ReadingTravel Trends for 2024, A Look Ahead
Dec 10, 2023
The world of travel is evolving at a rapid pace, so let's explore the travel trends that are set to shape our upcoming adventures. From "set-jetting" to immersive culinary experiences and the rise ...
Continue Reading8 Resolutions to Help You Achieve More in 2024
Nov 10, 2023
8 Resolutions to Help You Achieve More in 2024 It's almost time to leave 2023 behind and start planning for an even better new year. Sure, many people will make New Year's resolutions and fail to ...
Continue ReadingYear-End Planning: A Checklist for Success in 2024
Oct 23, 2023
Year-end is a busy time for most business owners. Not only are you working to get your financials in order, but you're also measuring success, exploring opportunities to grow, and celebrating achie...
Continue Reading5 Compelling Reasons to Shop at Small Businesses
Oct 19, 2023
In today's rapidly evolving business landscape, where conglomerates and e-commerce giants dominate the market, it's easy to overlook the hidden gems - small businesses! While it might be tempting t...
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